Kei Shimada

Entrepreneur, Leader / Digital Makers Lab, IBM Japan


Kei is a Japanese American entrepreneur from New York. After working for global companies big and small to shape his unique yet diverse professional skill sets, he successfully launched and ran one of Japan's first multinational mobile strategy firms, Infinita.

Throughout his career, Kei has focused on helping companies around the globe redefine existing product and service strategies, develop and execute market entry strategies, enhance existing revenue streams or create new ones from the ground up.

Kei is currently Associate Partner at IBM ,founding member of IBM's newly established i3 lab, and the leader of the Digital Maker Lab where he is responsible for both leading the digital transformation of clients and spearheading the creation of new solutions and business models through the use of new technology. Areas covered are AI (Augmented Intelligence), Biometrics, Drones, Fashion Tech, IoT, Mobility, Quantum Computing, LBS, Robotics, Smart Homes / Cities, VR/MR/AR and Wearables.

Prior to joining IBM, he was Global Director of Innovation and Business Development at Dentsu, the world's largest single agency, focusing on both initiating and leading a Dentsu Aegis groupwide innovation initiative that created new solutions around wearables, neural technology, locational big data and crisis management infrastructures, going beyond the traditional advertising business to cultivate new business models that generate revenue.
Kei also fulfilled the role of Chief Lab Officer of dmLab, Dentsu medias' innovation lab spanning 5 countries in South East Asia, including Thailand, Indonesia, Philippines, Vietnam and Malaysia.

Kei is also one of the most sought after keynote speaker and mentor on innovation. He has given keynote presentations in 20+ countries around the globe at prominent events such as Mobile World Congress, meConvention (Germany), DigitalK (Bulgaria), TechSauce (Thailand), Mobile Marketing Association, TNW Conference to name a few.